Modern Aesthetics publishes PGP article on reacting effectively to a private equity offer

The September/October issue of Modern Aesthetics, a magazine for aesthetic dermatology practices, has published a feature article by Physician Growth Partners’ (“PGP”) co-founders Michael Kroin and Ezra Simons titled, “I Just Received an Offer from a Private Equity Firm. What Should I Do Now?”

The article focuses on what PE investors are looking for and why consulting a transaction advisor like PGP is so important. Here is an excerpt:

“Dermatology and aesthetics practices are especially attractive to private equity firms since there is an imbalance of supply and demand fundamentals, benefits of economies of scale, and independence from hospitals. The lure of a big payday can often obscure the many pitfalls and challenges that exist when considering such an important transaction. Health care transaction advisors that specialize in deals involving physician practices have expertise in working with specialty physician practices, know how to uncover their appropriate market value, and are experienced in effectively communicating the practice value to a wide range of private equity bidders to achieve the best deal price and terms.”

To read or download the full article, please visit the Modern Aesthetics website.